Proper Snacks is the maker of PROPERCORN and PROPERCHIPS – delicious popcorn and lentil chips, under 136 kcal, vegan and made using natural seasonings.
Expo delivered this exhibition stand for SXSW London 2025 in Shoreditch on 2nd – 7th June 2025.
Right at the centre of the cultural takeover of East London was Expo, proudly appointed by SXSW and its lead production company as the exclusive design and build partner for the exhibition stands throughout the week.
The Proper Snacks exhibition stand was a bold, eye-catching celebration of the brand’s playful identity. It stood out on the show floor, inviting visitors to perfectly capture the essence of Proper Snacks and grab a free bag.














