Best in Show!
Fuse have a long history of working with Expo and exhibiting at a number of key HR exhibitions and conferences with great success. The key to this success – strong branding, interactive sessions with their CEO on the stand, captivating product demos and a great location at show. Fuse wanted to replicate this success and dip their toe in the water at new exhibitions.
The challenge for Expo was to replicate the award winning design, but on a smaller scale in terms of space and budget. The strong branding, similar graphics and seating were kept in the design. This increased the recognition for anyone who had visited the other shows Fuse exhibit at, capitalising on their previous successes.
The bold design and key location, with plenty of traffic all contributed towards another successful show for Fuse and culminated in winning BEST IN SHOW stand.